Kalapentry
How did we sell 600+ tickets
in less than 20 days for TGS event
by Kalapentry, achieving 300% ROAS
Kalapentry
How did we sell 600+ tickets in less than 20 days for the TGS event of Kalapentry, achieving 300% ROAS
The Results Achieved
600+ Tickets sold
More than 600 tickets were sold in less than 20 days through Facebook Ads
300% ROAS Achieved
Within just 20 days, we could reach to 300% Return on Ad Spent (ROAS)
372% increase in followers on Instagram
The followers count increased from 195 to 1000+ in just 20 days through Facebook Ads
The Brand
Kalapentry is a company providing design and interior decor services
Kalpentry specializes in designing refurbished furniture and home/office decor. It organizes its signature event called The Garage Sale (TGS), where people can sell, donate or buy useful stuff made with sustainable design ideas.
The Challenge
We were tasked to promote the event TGS and also increase the followers on Instagram in less than 20 days
Usually, it’s a very less amount of time for successfully promoting any event, still we took the challenge to sell tickets for the event using Facebook Ads
The Solution
We implemented strategic Ad campaigns on Facebook keeping in mind the AIDA framework i.e. Attention, Interest, Desire and Action
We launched Facebook Ads, and through strategic implementation and proper targeting, we could increase Instagram followers count by 372% and also achieved 300% ROAS by selling more than 600 tickets for the event in less than 20 days.